Wholesail builds custom B2B ordering portals for seafood and specialty meat distributors. Publish today's catch or available cuts in your portal — restaurants order directly from their phone. Daily availability updates, per-account pricing, and automated invoicing. Live in under 2 weeks.
Restaurant chefs make protein purchasing decisions before 9am. Most distributors can't reach them before noon.
Every morning your team calls or texts 40+ restaurants to share what's available today.
Pricing varies by cut, grade, and account — and your reps are quoting from memory.
Unsold inventory goes to waste because you couldn't reach enough buyers before the cutoff.
Invoice reconciliation takes hours because verbal orders don't leave a paper trail.
Daily availability updates publish to your portal in minutes. Chefs check it when they clock in.
Per-cut pricing tiers are locked to each account's profile. The correct price shows at checkout.
Flash availability alerts push to your entire account list instantly. Orders come in within the hour.
Every order is confirmed in writing with a timestamped PDF invoice. Disputes drop to near zero.
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I was sending 50 texts a morning just to let people know what came in on the boat. Now I update the portal in five minutes and the orders roll in. It's a completely different business.
Practical guides for distribution operators. No fluff, no spam.
of independent restaurants report their protein distributor calls them daily to share availability
of perishable food inventory is wasted due to poor demand forecasting and manual order processes
from your first call to a fully deployed, branded portal live for your clients
5 minutes. We review your answers before your call so every minute is spent on building your portal, not discovery.