Wholesail builds custom B2B ordering portals for gift and novelty distributors. Boutiques, museum shops, hotel gift shops, and specialty retailers order online — seasonal pre-orders, assortment minimums, and per-account pricing all in one place. Live in under 2 weeks.
Gift distributors who offer online ordering see 40% more pre-season confirmed orders than those managing Q4 by phone. That's committed revenue, not hope.
You're managing holiday pre-orders through email threads with 80 boutique buyers — trying to track who confirmed and who's still deciding.
Your minimum order quantities vary by account — a museum shop gets different assortment rules than a boutique hotel.
New arrivals land in your warehouse and you're sending group emails hoping buyers will respond before the good stuff sells out.
Boutique and specialty retail buyers are all on different terms — some Net-30, some Net-60, some prepay — and your billing is a spreadsheet disaster.
Seasonal campaigns run through the portal with defined windows. Buyers place and confirm pre-orders online. You see your committed Q4 volume in real time.
Per-account MOQs and assortment requirements are configured once per buyer. The portal enforces them automatically. No manual checks, no exceptions that slip through.
New arrival notifications publish to the portal the day product arrives. Buyers see it on login. Featured drops build urgency and move inventory fast.
Payment terms are configured once per buyer account and automated. Invoices generate on shipment. Overdue alerts fire so your AR team isn't chasing manually.
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Christmas pre-orders used to be six weeks of inbox chaos. I never knew what was confirmed versus what was just 'interested.' Now everything is in the portal — orders are binding when they're placed, I can see our Q4 volume in October, and we actually had a plan this year instead of winging it.
Practical guides for distribution operators. No fluff, no spam.
more confirmed pre-season orders when buyers can commit through an online portal
of gift distributor annual revenue is generated in Q4
from your first call to a fully deployed, branded portal live for your clients
5 minutes. We review your answers before your call so every minute is spent on building your portal, not discovery.