Wholesail builds custom B2B ordering portals for electrical supply distributors and commercial electrical wholesalers. Electrical contractors check live inventory by part number, place orders, and schedule pickups or delivery — per-contractor pricing, project account management, and net-30 billing included. Live in under 2 weeks.
Electrical contractors move fast. They'll buy from whoever can confirm availability in under 60 seconds.
Contractors call before every order to confirm you have the part — and your counter staff spends all day on availability calls instead of fulfillment.
Commercial electrical projects span months and involve dozens of orders — tracking what was ordered for which project is a mess of spreadsheets and emails.
Every contractor has a negotiated pricing structure, and your team is manually checking rates and adjusting invoices after orders come in.
Will-call vs. delivery coordination happens by phone, and contractors show up to pick up orders that haven't been pulled yet.
Live inventory by part number and spec is visible in the portal 24/7. Contractors confirm availability in seconds and place the order without calling.
Contractors create project accounts in the portal and all orders are tagged by project. Order history by project is visible at any time.
Per-contractor pricing is built into every account. The rate shown at checkout is the rate on the invoice — no manual adjustments.
Contractors choose will-call or delivery at checkout and get a confirmed ready time or delivery window. No surprises when they arrive.
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My guys used to call from the job site, get put on hold, and half the time the part wasn't there. Now they check inventory on their phone, place the order, and schedule pickup while they're still on the roof. I haven't lost an order to a competitor in months.
Practical guides for distribution operators. No fluff, no spam.
of electrical contractors report calling their supply house at least 4 times per day for availability checks
per day spent by electrical supply reps on inbound availability and order calls
from your first call to a fully deployed, branded portal live for your clients
5 minutes. We review your answers before your call so every minute is spent on building your portal, not discovery.