Wholesail builds custom B2B ordering portals for building materials distributors and lumber yards. Contractors check live inventory and place orders from their phone — job site address capture, per-contractor pricing, and delivery scheduling included. Live in under 2 weeks.
Contractors are early risers. Most purchasing decisions are made before your office opens.
Contractors call at 6am to ask what's in the yard, and your staff isn't in yet — so they call a competitor who has an online system.
You have 50 contractor accounts, each with different negotiated pricing, and your reps are manually quoting on every call.
Delivery scheduling is handled by phone call, and job site addresses have to be re-collected every order because nothing is saved.
Large material orders — multiple products, varying quantities, multiple delivery drops — take 20 minutes to capture over the phone.
Live yard inventory is visible in your portal 24/7. Contractors check availability at 6am and place the order before your office opens.
Per-contractor pricing is built into each account. Every contractor sees their correct rate the moment they log in — no quoting, no callbacks.
Contractors maintain a job site address book in their portal. Delivery scheduling happens at checkout — no extra calls needed.
Contractors build large orders in the portal with quantity tools designed for bulk entry. Complex orders take two minutes, not twenty.
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My foremen used to call the yard at 6am and half the time nobody answered. Now they check inventory on their phone before they leave the house, place the order, and it's ready when the crew gets there. I don't get calls about missing materials anymore.
Practical guides for distribution operators. No fluff, no spam.
of specialty contractors report placing material orders before 7am on build days
per week spent by building supply reps handling inbound inventory and order calls
from your first call to a fully deployed, branded portal live for your clients
5 minutes. We review your answers before your call so every minute is spent on building your portal, not discovery.